Start with one AI agent crew. Add the next when you are ready.
An AI agent crew is a team of AI agents, not people, that does one job for your store within limits you approve. Pick the problem you want solved first. The Vortex IQ platform comes with it.
Your team and ours stay in the loop: you set the scope, the crew does the work, you approve what goes live.
Prices shown per month, billed monthly.
Tell us the problem
Organic traffic, wasted ad spend, a development backlog, or manual work between your tools. One problem is enough to start.
One AI agent crew starts work
The crew connects to your store and the tools around it, audits first, then works to the allowances and approval limits you agree.
See what the other crews find
Every crew customer can see what each other crew would do for their store. Switch one on when you want that work done. The platform is never charged twice.
The Vortex IQ platform.
Everything the AI agent crews rely on to work safely. Available on its own if you want detection and audits before any crew starts.
Foundation
Know what needs attention, every day. Included in the price of your first crew.
- Nerve Centre: daily store overview and alerts
- Store audits and a prioritised action list
- Ask Viq™ and retained store context
- Up to 5 connected tools from 200+ connectors
- 25 approved actions per month
- Up to 5 automations from the workflow library
- 1 staging environment for supported platforms
- Findings from every crew, before you switch one on
- Standard support
Most merchants come to us with one problem.
A merchant with one pain point does not need four plans to compare. They need the crew that solves it and a clear price. Once that crew is working, the platform shows what the other crews see in the same store, so the next decision is made on evidence from your own data rather than a sales call.
Each AI agent crew is a team of Vortex Agents: research, execution, brand and review agents working together on one job, tested on staging where the platform supports it, and released only within the limits you agree.
Pick the AI agent crew for the problem you have now.
Every crew below is a team of AI agents with a named job. The price shown is everything you pay to start with that crew: the crew plus the Vortex IQ platform. Already a customer? Add another crew at the lower "add a crew" price, because the platform is already included. Annual billing gives two months off every crew.
SEO, GEO & Content Crew
Search visibility, content, product copy and internal links, for people and for AI shopping agents.
- 15 articles and 100 product optimisations per month, 1 language
- Full 12-step SEO and GEO workflow, schema and technical fixes
- Internal links, redirects, meta and alt text in bulk
- 100 approved actions and 2 staging environments
- Priority support
Larger allowances (40 articles, 500 products, 2 languages) are agreed in your quote.
Performance Marketing Crew
Ongoing management of your paid advertising, checked against real orders.
- Review tracking and compare ad results with actual orders
- Manage agreed campaigns, bids and budgets across supported ad accounts
- Budget pacing through the day, so campaigns do not run out by mid morning
- Identify wasted spend and make approved changes within agreed limits
- Weekly updates and a monthly performance review
Media spend and creative production are separate. If tracking needs repair first, we scope that with you before the crew starts. See indicative fees by ad spend.
Development & Release Crew
A prioritised backlog delivered, tested on staging and released with checks.
- Custom code requests and feature builds to an agreed monthly allowance
- Custom workflows built for your store count as feature builds
- Speed, accessibility, mobile and checkout fixes on Shopify, BigCommerce and Adobe Commerce
- Testing across screen sizes and supported staging before release
- Release coordination, checks after launch and recovery steps for supported changes
- 3 staging environments
Your quote sets the work, stores and release schedule.
Automations from the workflow library.
Ready-made workflows that run on a schedule you set, on Shopify and BigCommerce. Pick one, confirm when it runs, switch it on. They are part of the platform, never priced separately. Your plan sets how many can be switched on at once.
| Plan | Automations switched on | What they can do |
|---|---|---|
| Foundation | Up to 5 | Read and report workflows |
| Platform with any crew | Up to 15 | Full library. Workflows that change your store use your approved actions |
| Enterprise | Up to 50 | Full library across storefronts, plus custom workflows as feature builds |
| OmniChannel | Agreed | Allowance set for your estate |
- Daily sales summary and weekly trading brief
- Low-stock, sold-out and replenishment watch
- Orders waiting to be fulfilled and unpaid-order follow-up drafts
- Price and margin exceptions
- Catalogue quality checklist and products shoppers cannot buy
- High-value order and VIP watch, customer retention segments
- Slow-moving and dead-stock review
More switch on as you connect tools (Google Ads, Klaviyo, PageSpeed). Content and product-copy workflows are switched on by the SEO, GEO & Content Crew. Custom workflows built for your store count as feature builds.
Platform plans for larger estates.
For merchants running several storefronts or many connected systems, the platform scales and crew allowances are agreed for the whole estate.
Enterprise
Coordinate more stores and more work.
- Everything in Foundation
- Connectors agreed for your business
- Findings across your connected tools, not one at a time
- Multiple storefronts (B2B, multi-language) and 3 staging environments
- 400 approved actions per month
- Up to 50 automations across your storefronts
- Dedicated customer success manager and a quarterly executive review
OmniChannel
Bring your sales channels together.
- Everything in Enterprise
- Cross-channel inventory visibility, within agreed scope
- Content, action and automation allowances agreed for your estate
- 3 or more languages
- Support for your connected retail operations
Deliver more for every client, with the same team.
Agencies use the same AI agent crews across their client stores. Your team keeps the client relationship, sets the brand voice and approves the work. The crews take the repeatable work: content at volume, ad budget pacing, tracking checks, code fixes and releases.
What agencies get
- One workspace, every client store
- Crews switched on per client, per problem
- Brand voice and approval limits set per client
- Automations from the workflow library on every client store
- Findings across each client's connected tools
- Staging and release checks on supported platforms
- Reporting your team presents as its own work
How agency pricing works
- Platform per client store, from $499 a month
- Crew fees per client, at the prices above
- Volume terms from three client stores
- Design partner programme for agencies who shape the crews with us
Indicative fees by ad spend.
For planning your budget. We confirm channels, workload and fee in your proposal. Agencies typically charge 8% to 20% of managed spend; the crew fee is capped well below that because most of the work is repeatable.
| Monthly ad spend managed | Crew fee per month (add $499 for the platform if this is your first crew) | As a share of spend |
|---|---|---|
| Below $25,000 | From $1,499 | 6% and above, falling as spend grows |
| $25,000 to below $75,000 | From $2,999 | 4% to 12% |
| $75,000 to below $150,000 | From $4,499 | 3% to 6% |
| $150,000 or more | Custom quote | Indicative starting point of 3% of managed spend |
Fees shown are monthly. Annual billing gives two months off. Media spend and creative production are separate. Your agreement sets how seasonal spend and changes in scope affect the fee.
More work done, for the same team and the same budget.
Compare a starting point with the tools and services it overlaps. Your agency and your team stay; they approve more and firefight less. Actual savings depend on workload, scope and existing contracts.
| What you replace or reduce | Typical cost / month | Vortex IQ starting point | Vortex cost / month |
|---|---|---|---|
| Reporting tool plus one data analyst | $2.5K to $4K | Platform on its own | $499 |
| SEO platform plus a content and SEO team | $6.5K to $12K | SEO, GEO & Content Crew, first crew | $1,499 |
| PPC agency at 8% to 20% of $50K spend | $4K to $10K | Performance Marketing Crew, first crew | From $3,499 |
| Development agency retainer | $5K to $15K | Development & Release Crew, first crew | From $2,499 |
| Enterprise SEO platform, agency and analyst | $16K to $40K | Enterprise platform with agreed crews | From $3,999 |
Vortex figures show monthly billing. Annual billing gives two months off crews and 20% off the platform. Calculate your payback with your own numbers.
Questions, answered.
Is an AI agent crew a team of people?
No. An AI agent crew is a team of AI agents (Vortex Agents), each with one role: research, writing, code, brand, review. The name "crew" means the agents work together on one job, the way a film crew does. Your team and ours set the limits and approve the work.
Do I have to buy the platform first?
No. The platform is included with your first crew. You can also start with the platform on its own at $499 a month if you want audits, alerts and Ask Viq before any crew starts work.
Can I really start with just one AI agent crew?
Yes. Most merchants do. Tell us the problem, we recommend the crew, and we agree allowances, access and approval limits before it starts.
What does "see what the other crews find" mean?
Every crew customer gets each crew's findings for their store: what the SEO crew would fix, what the marketing crew sees in your ad accounts, what the development crew would ship. Nothing is changed until you switch that crew on and agree its scope.
Are automations charged separately?
No. Automations from the workflow library are part of the platform. Each plan sets how many you can have switched on. Automations that only read and report do not use your approved actions; automations that change your store do. Custom workflows built for you count as feature builds.
How do you count work?
Content, approved actions, code requests and feature builds have separate allowances. We confirm what each task includes, how allowances apply and any extra charge before work starts. Larger jobs are scoped before they begin.
Who approves changes?
You agree permissions and approval limits with us. Supported website changes are tested on staging before release. We agree appropriate checks for advertising changes and explain the recovery options available.
Can agencies use Vortex IQ for their clients?
Yes. Agencies run crews across their client stores from one workspace, with brand voice and approval limits set per client. Platform is priced per client store and crews per client, with volume terms from three client stores.
Can I add, pause or change crews later?
Yes. We agree the new work, fee and start date with you first. Crews and platform can be billed monthly or annually. Annual billing gives two months off crews and 20% off the platform. Prices exclude VAT.
All prices exclude VAT. Annual prices are the equivalent monthly rate on a 12-month commitment. Crew fees, extra usage and project work are agreed before work begins.
Run a free audit on your store this week.
See the findings, prioritised actions and what each AI agent crew would do first, for the scope we review.
