About Vortex IQ

We lived the chaos. So we built the AI OS for e-commerce.

Our founders spent two decades fixing e-commerce for hundreds of brands, drowning in dashboards that never fixed anything. So we built agents that detect what's wrong, explain why, and fix it safely. Your team stays in control.

From insights to action

Instead of more dashboards, what if you could just ask?

We're a team of e-commerce veterans and AI engineers who believe in empowerment, not replacement.

Vortex IQ was born from a simple observation: e-commerce has become overwhelmingly complex. Merchants are forced to juggle dozens of dashboards and reports just to understand what's happening. The data is there, but the insights are buried, and the path to action is unclear.

We knew there had to be a better way. Instead of more dashboards, what if you could just ask? What if you had an expert analyst on your team, working 24/7 to monitor your store and find opportunities?

That's why we built Ask Viq™, the conversational interface to the Vortex IQ AI OS. It's more than another insights platform. Data without action is pointless. Our AI agents work 24/7, not just to find opportunities, but to help you and your team act on them.

Our goal is to extend what every team member can do, helping their business stay steps ahead of the competition.

The team behind the mission

Veterans of commerce. Builders of AI.

Susant Patro
Susant Patro
Co-Founder
Sambit Patra
Sambit Patra
Co-Founder
Jaiganesh V
Jaiganesh V
Co-Founder
Technology partners & investors

Backed by the best in cloud, AI, and venture.

Built on Google Gemini

The Vortex IQ AI OS runs natively on Google Cloud, with Google's Gemini models handling the agent reasoning layer. The integration gives us production-grade latency and the throughput needed for 24/7 store monitoring.

Microsoft GenAI Accelerator

Vortex IQ was selected for the Microsoft GenAI Accelerator for our work on agentic automation and the measurable impact our agents have on commerce workflows.

Sure Valley Ventures Techstars

Our investors

We are backed by Sure Valley Ventures and angel investors with deep AI and SaaS operating experience, accelerating the mission.

Awards & recognition

Recognised across the industry.

Adobe Commerce

Adobe Commerce Rockstar

Honored to be awarded "Adobe Commerce Rockstar" for our contributions and innovation within the e-commerce ecosystem.

Business Cloud

UK's Top 50 RetailTech

Listed among the UK's Top 50 RetailTech innovators, highlighting our impact on the future of the retail industry.

TechCrunch

TechCrunch Battlefield

Selected as one of 200 startups to compete in TechCrunch Battlefield for our agentic approach to commerce AI.

Join the mission

Empowerment, not replacement.

Whether you're a merchant, an agency, or a tech partner, let's put a team of AI agents to work for your business.

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