Managed workflow automation

Turn repeat commerce work into controlled automations.

Vortex IQ Automations defines when work starts, what systems it may use, which steps require approval and how every run is recorded. It connects the managed platform from a qualified signal to a tracked outcome.

Available actions depend on the connector, plan, permissions and workflow. Human approval is the default for production writes.

The crews that use it

Automations frame every crew's run.

Automations decide when a crew runs and under what rules: the trigger or schedule, the connectors and records in scope, who approves, and what gets recorded. Not a seventh pillar and not a crew. The frame around every run.

Pulse crewStore Health

Scheduled scans and the daily money check that raises alerts.

Finds
Beacon crewSEO and AI Visibility

Scheduled SEO and GEO runs with review before anything publishes.

Optimises
Compass crewAds Performance

Scheduled audits and budget shifts inside an approved scope.

Grows
Prism crewStore Experience

Scheduled journey checks before and after releases.

Tests
CodeCraft crewStore Development

The routing and approval path every finding follows.

Fixes
Bridge crewMigration and Recovery

Restore points on every fix and scheduled backups.

Protects
What Automations owns

The operating definition around the work.

Trigger and schedule

Start from a qualified signal, a recurring schedule or an approved request.

Scope and permissions

Define the systems, records and actions available to the workflow before it runs.

Approval and evidence

Set the review path, record each decision and keep the run outcome visible.

Inside the platform

From qualified signal to recorded outcome.

Automations coordinates the handoff. Each product keeps a clear responsibility, so detection, execution and deployment safeguards are not presented as the same capability.

01QualifyNerve Centre groups the connected signals that need attention.
02DefineThe automation sets the trigger, schedule, scope, owner and approval path.
03ExecuteVortex Agents performs the bounded work through supported connectors.
04ProtectVortex Apps adds staging, backup or rollback where the workflow supports it.
05RecordVortex Memory retains the approved context, decision and run outcome.
Example starting points

Begin with one repeatable workflow.

These examples show the operating pattern. The supported actions and safeguards are confirmed during setup.

Catalogue content review

Schedule checks for missing or inconsistent product content, prepare proposed updates and route them for approval.

Marketplace stock exceptions

Qualify stock or listing exceptions, assign the next step and use supported CloudHub actions within the approved scope.

SEO and GEO operations

Run research, briefing and content preparation on a schedule, with review before publication.

One managed platform

Every automation runs inside the same boundary.

The Vortex IQ platform provides the managed operating layer, the connected product capabilities and the supported action paths. What each crew can read, propose, write or schedule on your platform is recorded per workflow.

Keep the boundary visible

  • A listed connector does not imply every read or write action.
  • Production writes require approval by default.
  • Staging and rollback depend on the workflow and platform.
  • Availability is stated per workflow and platform, never assumed.
Frequently asked questions

Automations, explained.

What is a Vortex IQ automation?

A Vortex IQ automation defines when approved commerce work starts, which connected systems and actions it may use, where a person must approve the work and how each run is recorded.

Can an automation write to my store?

Only where the connector, plan, permissions and workflow support the action. Production writes require human approval by default unless bounded automation has been explicitly enabled for that workflow.

How are Automations different from Vortex Agents?

Automations owns the trigger, schedule, scope, approval path and run history. Vortex Agents performs the bounded work assigned within that definition.

Can Automations run outside the Vortex IQ platform?

No. Automations run inside the managed Vortex IQ platform, where the control plane holds the credentials, records every run and enforces the approval path. Which workflows are available on your platform is listed in the workflow availability record.

Start with one workflow

Define the trigger, boundary and approval path.

Bring the repeat work your team is already paying to complete. We will confirm the connector capability and safe operating scope.

Connect directly to the commerce platforms you run