Review your advertising with the store data behind it.
Compass is advertising performance software. It connects supported ad accounts and store data, identifies issues and prepares recommendations with supporting metrics. Your media specialist reviews them and approves supported changes.
Your team and agency bring the expertise. Vortex IQ helps move the work forward.
The problem, what Vortex IQ does, what your team receives.
Spend is drifting and nobody has time to audit every campaign.
What Vortex IQ doesRuns optimiser rules across live campaigns and flags the ones that need a decision, with the supporting metrics.
What your team getsA short list of campaigns to look at, each with the reason.
Ads and store performance are reviewed in separate tools.
What Vortex IQ doesBrings ad data and store data together into a cross-channel diagnosis.
What your team getsOne finding that shows the campaign and what happened on the store.
A change is agreed but applying it is another job.
What Vortex IQ doesPrepares the approved change, applies it through a confirmed gate and keeps a rollback.
What your team getsThe change made as decided, with a record and a way back.
8 AI agents, each with one job.
The lead runs the work and answers your questions. Every other agent owns one part of it.
- CompassLeadReads your platform orders first, checks every data source against them and ranks issues by the money at stake.
- ReconcileCompares orders, GA4 and ad platform conversions, so you know which numbers to trust.
- TaggingKeeps one clean tag per event: removes duplicates and dead tags, fixes transaction IDs and publishes Tag Manager changes after approval.
- PropertyCorrects GA4 and Search Console settings such as key events, data retention, the Ads link and sitemaps, recording each old value first.
- Traffic GuardKeeps bots and internal traffic out of your reports.
- Campaign AnalystFinds campaigns to scale and campaigns to pause, using verified numbers only.
- Budget OptimizerMoves spend to where it pays, with a dry run first.
- Safety GateChecks conversion settings, downgrades vendor-only recommendations and blocks any change that has not been approved.
One example, start to finish.
A Meta campaign is repeatedly reaching the same audience. Your team needs to understand whether that frequency is intentional or deserves attention.
Bring the campaign's frequency data and performance context together in a recommendation for review.
A focused review item that helps your media specialist investigate the campaign and decide the next action.
Your paid-media specialist decides whether to refresh creative, adjust targeting, change spend or keep the campaign running.
Help your agency spend more time making informed campaign decisions.
A real ticket from this crew replaces the illustrative workflow as evidence becomes available.
Bring your team. Bring your agency. Choose the work you want to move forward.
Your people set the priorities and review the work.
Your team and agency set the priorities, bring the expertise and review the work. Vortex IQ helps with supported checks, preparation and execution, giving your specialists more capacity to improve the store.
Your media team or agency decides campaign strategy. Compass gives them a clearer starting point and applies only what they approve.
What you can review
- The recommendation, the reporting period and the metrics behind it.
- The proposed action and whether it needs approval.
- What was accepted, rejected or changed, and what was applied.
What happens next
- Your media specialist accepts, rejects or changes the recommendation.
- Approved changes are applied through a confirmed gate with rollback.
- The decision and its result are recorded for the next audit.
Where your team stays involved
- Deciding creative, targeting and spend.
- Approving every write to an ad account.
- Interpreting results in the context of the wider plan.
How approval works. Production changes follow human approval by default. A crew prepares the work; a named person on your side approves it; the outcome is recorded with an undo point where the workflow supports one. Findings a crew cannot resolve are handed over as guided steps, never silently dropped.
Platforms and scope
Meta Ads today, with Google Ads available on request. Confirm the connected networks, data sources and action modes during setup.
What this crew does not do
- Compass recommends. Your specialist decides.
- Writes are governed: pause, activate, budget change, creative, budget shifts, each behind approval.
- No spend, saving or return figure is promised. Results are recorded, not forecast.
The platform, as this crew uses it.
Compass works alongside five other crews.
Pulse · Store Health
Finds the issues costing you sales.
Meet the Pulse crew7 AI agentsBeacon · SEO and AI Visibility
Gets you found in search and AI answers.
Meet the Beacon crew6 AI agentsPrism · Store Experience
Tests shopper journeys in a real browser.
Meet the Prism crew20 AI agentsCodeCraft · Store Development
Builds and reviews every fix.
Meet the CodeCraft crew6 AI agentsBridge · Migration and Recovery
Staging, migration and undo.
Meet the Bridge crewSix crewsAll AI agent crews
Every crew, every agent and how to start, on one page.
See all crews
Ads Performance Software (Compass)
Review your advertising with the store data behind it. Compass connects supported ad accounts and store data, identifies issues and prepares recommendations with the evidence your media team needs. The Vortex IQ platform is included.
- Campaign analysis with supporting performance metrics
- Recommendations for your media specialist to review
- Supported campaign-status and budget changes after approval
Meta Ads is supported today; Google Ads is available on request. Confirm account, campaign and action allowances, permissions and activation date before buying. Ad spend, creative production and custom tracking implementation are not included. Returns on ad spend are not guaranteed.
Pay once for a fixed term. No automatic renewal. Prices are in US dollars, excluding applicable tax. Request a full refund within seven calendar days of payment. Before buying, confirm compatibility, package allowances and activation with our team, then enter your store URL and agreed scope reference at checkout. There is no instant self-service activation. The purchased term starts on the confirmed activation date.
Confirm your setup before buying. Read the refund policy and terms of service. For a GBP quote, contact us.
One month prepaid
$1,999 USD
Full upfront price, plus applicable tax.
No automatic renewal. Seven-day full refund.
Buy one month12 months prepaid
$19,990 USD
Full upfront price, plus applicable tax.
Save $3,998 USD compared with 12 one-month purchases. Monthly allowances remain the same; prepaying does not increase them.
No automatic renewal. Seven-day full refund.
Buy 12 months