Radiant Health had no prior digital infrastructure—no e-commerce platform, CRM, or branded email—despite being an established wellness brand. The team needed to launch two region-specific stores (Canada and US) with slightly different content due  to Canadian health compliance rules. With only a small team and a three-month deadline, manual duplication of the site was estimated to take 7–10 developer days—time they couldn’t afford.

Apply Digital used StagingPro’s Plus Plan to rapidly clone Radiant Health’s Canadian storefront for the US market. With Bulk Content Migration, they copied products, content, themes, and settings in hours saving over a week of manual effort. Selective Content Migration then allowed them to update regional content such as regulatory messaging and shipping policies without touching the entire site. This approach was ideal for a small product catalogue and ensured both stores were compliant, consistent, and quick to launch.

To support code deployment, the team integrated GitHub for version-controlled theme changes and rollbacks, enabling safe, fast iterations. Instead of using a multi-storefront setup, the team opted for two separate sites—each tailored to its respective market. This approach allowed clearer separation of codebases, easier region-specific updates, and more control during deployment. Together, these tools created an efficient, scalable workflow—ideal not just for this launch, but for future market expansions.