The story of how an AI‑powered digital worker streamlined operations, cut costs, and boosted efficiency for one of the UK’s leading brands.

The Challenge: Rising Costs and Inefficient Workflows

Our client — a household‑name national retail brand — was facing a familiar problem:

  • Increasing operational costs 
  • A growing e‑commerce catalogue with thousands of SKUs 
  • Labour‑intensive workflows for product updates, campaign launches, and inventory checks 
  • Inefficiencies across marketing, merchandising, and DevOps teams 

They knew automation could help, but existing tools were either too generic, too complex to implement, or required expensive integration projects.

The Turning Point: AI‑Powered Digital Workers

We introduced the brand to the Trusted AI Agent Builder — our no‑code platform for creating role‑specific AI digital workers that turn natural language prompts into secure, executable business actions.

For this project, we built and deployed:

  • SEO Digital Worker – to bulk‑optimise product descriptions for search visibility 
  • Inventory Monitoring Agent – to track low‑stock items and trigger alerts or reorders 
  • Campaign Deployment Agent – to launch multi‑channel promotions in minutes 
  • Image Optimisation Agent – to compress and convert images without sacrificing quality 
  • DevOps Deployment Agent – to handle staging, testing, and rollbacks 

Each agent connected directly to their e‑commerce platform, CMS, analytics, and communication tools via our API‑to‑App Builder, ensuring deep, reliable integrations.

Before vs After the AI Agents

Before

  • Product updates done manually across thousands of SKUs 
  • Campaign launches taking days, with multiple teams involved 
  • Frequent missed SEO opportunities due to time constraints 
  • DevOps tasks consuming entire afternoons for deployments and rollbacks 

After

  • SEO updates completed across 10,000+ SKUs in hours, not weeks 
  • Campaigns deployed in under 30 minutes across all channels 
  • Automated inventory alerts reducing stockouts and overstocking 
  • DevOps releases with zero downtime and rollback options 
  • All actions tracked with approval flows and full audit logs

The Results

  • £200,000 annual cost savings by reducing manual labour and external agency spend 
  • 90% reduction in time to launch marketing campaigns 
  • 25% boost in organic traffic from improved SEO 
  • Fewer operational errors, thanks to automation and consistent execution 
  • A faster, leaner team able to focus on innovation instead of repetitive admin

Customer Quote

“It’s not just the savings — it’s the speed and consistency. What used to take weeks now happens in a single afternoon, and we know it’s done right every time.”

Why It Worked

  • Role‑Based Design – Each digital worker was tailored to a specific business function 
  • No‑Code Interface – Enabled non‑technical staff to trigger complex workflows securely 
  • Deep Integrations – Our API‑to‑App Builder connected directly to their existing stack 

Built‑In Trust – Approval workflows, rollback capability, and audit trails for every action

The Bigger Picture

For this brand, the £200K savings were just the start. By embedding AI digital workers into daily operations, they’ve unlocked a scalable model where:

  • New digital workers can be created for other departments in minutes 
  • Processes stay consistent, even as the team scales or changes 
  • AI becomes a trusted partner in achieving growth and efficiency targets