The Problem

5.3 million SMEs power the UK economy, but most are locked out of AI automation.
 Why?

  • Tools are too technical for non‑developers
  • Automations are fragmented across multiple platforms
  • Integrations are costly and require specialist teams
     Meanwhile, large enterprises with in‑house developers are pulling ahead — widening the productivity gap.

This is a market failure worth billions: everyday businesses have the data and the need, but not the means to turn insights into action.

The Solution

Vortex IQ’s Trusted AI Agent Builder turns natural language prompts into role‑specific AI digital workers that perform real business tasks across e‑commerce, marketing, operations, and analytics.

Think:

“Update all summer collection prices by 15%, optimise product SEO, and email our VIP customers.”

Our platform executes the entire workflow:

  • Connects to Shopify, BigCommerce, Adobe Commerce, Google Analytics, CRMs, email platforms — any API
  • Handles actions securely, with approval flows, rollback, and audit trails
  • Works across sectors thanks to our API‑to‑App Builder, enabling digital workers for any application or vertical

Why Now

  • SMEs are under pressure to digitise but face budget and skills shortages
  • Trust in AI is low — and our built‑in safety, transparency, and human‑in‑the‑loop design solve this adoption barrier
  • The market is primed: AI adoption in SMEs is expected to grow at >30% CAGR over the next 5 years

Our Traction

  • 500+ UK projects delivered in e‑commerce tech before launching Vortex IQ
  • Awarded Top 1% Startup at Onstage, Top 200 Global Startup by TechCrunch, and winners of Fetch AI & Coral Protocol hackathons
  • Live pilots with SMEs already saving 40+ hours per week using our digital workers
  • Strategic partnerships with BigCommerce, Adobe, and cloud providers

Our Business Model

SaaS subscription tiers, starting from SME‑friendly plans and scaling to enterprise licences.
 Additional revenue from:

  • Custom digital worker development
  • Marketplace of pre‑built agents for specific industries
  • Usage‑based API access for high‑volume customers

The Team

  • Jaiganesh V (CTO, ex‑Yahoo) – 20+ years enterprise engineering experience, AI/ML systems architecture
  • Sambit Patra (CEO) – 500+ UK projects delivered, deep SME and e‑commerce expertise
  • Shubhranshu R (COO, IIT Kharagpur alumnus) – 20+ years in operations and scale‑ups
  • AI and engineering specialists from Dell, Dyson, and Canadian AI research programmes

The Ask

We’re raising to:

  • Complete our production‑ready Agent Builder MVP
  • Expand integrations and sector‑specific digital worker library
  • Accelerate UK go‑to‑market and pilot expansion
  • Target: £5M seed round to fuel 18 months of growth, aiming for 1,000+ paying customers and marketplace scale.

The Close

Vortex IQ is building the trusted infrastructure layer for SME AI automation.
 We’re making digital workers as accessible as hiring a new team member — but faster, safer, and available 24/7.
 With the right partner, we’ll put the power of AI into every UK business, not just the ones that can afford a dev team.

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