# Vortex IQ

> Vortex IQ is the AI workforce for ecommerce: six AI crews, each organised around one job of running a store, working with defined permissions and human oversight. A crew finds an issue and writes it up with evidence and the exact change; a person reviews it; Store Development applies it as one honest outcome (a change with an undo point, a pull request, or guided steps); the crew that found it checks the result. Merchants and their in-house teams are the primary buyers; agencies use the workforce to deliver more for their clients and own the account when they bring a merchant. Runs on BigCommerce, Shopify, Adobe Commerce and WooCommerce with over 200 connectors.

## Start here

- [Homepage](https://www.vortexiq.ai): one-page overview of the platform, value proposition, and proof.
- [The workforce](https://www.vortexiq.ai/ai-os-platform): the six crews, the flow every fix follows, the five guarantees, and the six pillars they are built on.
- [Facts](https://www.vortexiq.ai/facts): company, product and claim facts in one page, no marketing.
- [Product Tour](https://www.vortexiq.ai/product-tour): guided walkthrough of the unified command centre.
- [Pricing](https://www.vortexiq.ai/pricing): Foundation, Growth, Enterprise and OmniChannel plans, feature comparison and add-ons. Foundation starts from £399/$399 per month billed annually (20% off; £499/$499 billed monthly) with a 14-day free trial. Prices show in GBP for UK visitors and USD everywhere else, including the US; the figure itself is the same either way.
- [Solutions by Role](https://www.vortexiq.ai/solutions): choose your path, merchants, agencies, or tech partners.
- [Integrations](https://www.vortexiq.ai/solutions/integrations): 200+ connectors and 6,000+ KPIs across e-commerce, marketing, analytics, payments, support and operations.
- [Customer Stories](https://www.vortexiq.ai/customer-stories): real merchant outcomes with verified numbers.
- [Documentation](https://docs.vortexiq.ai/): onboarding, connector guides and KPI reference.
- [What is an AI workforce for ecommerce](https://www.vortexiq.ai/what-is-ai-os-for-ecommerce): the category explained.
- Best AI automation platform, honest shortlists by platform: [Shopify](https://www.vortexiq.ai/best-ai-automation-platform/shopify), [BigCommerce](https://www.vortexiq.ai/best-ai-automation-platform/bigcommerce), [Adobe Commerce](https://www.vortexiq.ai/best-ai-automation-platform/adobe-commerce). Named competitors, vendor-quoted approval and undo models, dated sources, Vortex IQ placed on the same criteria.
- [AI agents for ecommerce](https://www.vortexiq.ai/ai-agents-for-ecommerce): definition, a page per job (store health, SEO, ads, storefront testing, store fixes, migration and rollback), and a dashboard vs copilot vs single agent vs workforce comparison.
- [About Us](https://www.vortexiq.ai/about-us): mission, team and company story.
- [Contact and Sales](https://www.vortexiq.ai/contact-us): sales enquiries, partnership requests and support.
- [Trust Centre](https://www.vortexiq.ai/trust/trust-center): security, compliance and data-protection policies.
- [Workflow availability record](https://www.vortexiq.ai/trust/workflow-availability): every crew workflow by platform, surface and status (available now, on request, planned). The source for every capability claim on this site.

## What Vortex IQ does (key capabilities)

1. Real-time monitoring and alerting: the Nerve Centre tracks KPIs across the store, payments, ads and infrastructure, surfacing anomalies with their revenue impact before revenue is lost.
2. AI diagnostics and recommendations: Vortex Mind analyses commerce signals, benchmarks competitors and generates ranked, actionable fix plans.
3. Conversational AI: Ask Viq lets you query your entire stack in plain English and apply safe fixes, with every answer cited to the data and stored in Vortex Mind's memory graph.
4. Agentic actions and workflows: AI-generated, AI-ranked findings flow onto a Kanban board with assignees, due dates and automation rules, syncing to Jira, Asana and Linear. The platform defines the work and tracks it to done.
5. Acting inside the store: Vortex Apps executes through platform APIs, creating products and landing pages, issuing discount codes and running campaigns, every change approval-gated.
6. Safe staging, backup and rollback: StagingPro provides production-parity staging and RollbackPro gives one-click rollback for BigCommerce, Shopify and Adobe Commerce, so autonomy is safe to run on live revenue.
7. The unified commerce graph and Vortex Mind's memory: every connector, fix, deploy and decision is written into one live graph across 200+ integrations and 6,000+ KPIs, compounding with every store, report and question.
8. AI Enablement for enterprises and platforms: grey-label infrastructure so platforms can build and scale their own agent ecosystems, including custom MCPs.

## The six crews (who does the work)

All six crews are live with merchants. Plain job name first; the codename is how the crew introduces itself.

- [Store Health (Pulse crew)](https://www.vortexiq.ai/ai-workforce/store-health): Scans the store and writes each problem as a ready-to-fix ticket with revenue impact, before and after, and the exact change. A verifier tries to disprove every finding before you see it.
- [SEO and AI Visibility (Beacon crew)](https://www.vortexiq.ai/ai-workforce/seo-ai-visibility): Prepares metadata, briefs and drafts at catalogue scale so Google, image search and AI shopping answers can read the store. Your specialists review before anything publishes.
- [Ads Performance (Compass crew)](https://www.vortexiq.ai/ai-workforce/ads-performance): Reads Meta Ads live (Google Ads on request), turns every recommendation into a finding with the numbers behind it, and applies only what your media specialist approves.
- [Store Experience (Muse crew)](https://www.vortexiq.ai/ai-workforce/store-experience): Runs the store as a customer in a real browser, with screenshots as evidence. Failed journeys become findings.
- [Store Development (CodeCraft crew)](https://www.vortexiq.ai/ai-workforce/store-development): Takes every crew's findings and returns one honest outcome: applied with an undo point, a pull request, or guided steps. Built by one crew, challenged by a separate review crew.
- [Migration and Recovery (Bridge crew)](https://www.vortexiq.ai/ai-workforce/staging-migration): Catalogue migrations with before-and-after counts, and the restore points that make undo real.

The flow every fix follows: a crew finds and enriches a finding; you review it or chat with the crew lead; Store Development routes it into one of four lanes (API fix, content, code, guided); it resolves to one honest outcome; the originating lead signs off. A proposal prepared, a pull request opened, a change applied and a result checked are four different outcomes and are always named.

The five guarantees: enriched, not listed; verified, not guessed; safe by construction (the crews never hold a store credential; one control plane makes every change, with an undo point where supported); built once, challenged twice; never a dead end.

## The six pillars (what every crew is made of)

- [Nerve Centre](https://www.vortexiq.ai/ai-os-platform/nerve-centre): real-time detection, KPI tracking and automated alerts. Detect.
- [Vortex Mind](https://www.vortexiq.ai/ai-os-platform/vortex-mind): diagnostic and strategy engine that analyses signals, spots bottlenecks and benchmarks competitors, and the compounding memory graph that every pillar reads from and writes to. Diagnose and learn.
- [Ask Viq](https://www.vortexiq.ai/ai-os-platform/ask-viq): conversational agent spanning all connected systems, cited to the graph. Converse.
- [Vortex Apps](https://www.vortexiq.ai/ai-os-platform/vortex-apps): the safety and execution suite. Approval-gated changes with production-parity staging, backup and one-click rollback: StagingPro and RollbackPro (BigCommerce), Vortex Staging and Vortex Backup (Shopify), DryRunPro (Adobe Commerce and Magento), CloudHub (marketplaces) and App Builder. Act and safe-deploy.
- [Vortex Memory](https://www.vortexiq.ai/ai-os-platform/vortex-memory): the managed context layer. Business data replicated, unified and indexed before any agent runs, with millisecond reads, central permissions and a full audit trail. Remember.

## Solutions by audience

- [For Merchants and Brands](https://www.vortexiq.ai/solutions/for-merchants-brands): end-to-end AI operations for D2C brands and retailers.
- [For Agencies](https://www.vortexiq.ai/solutions/for-agencies): agencies run the crews across client stores and keep the approval seat. When an agency brings a merchant, the agency is the customer of record; registered deals are protected from direct sales for 30 days; a 15% recurring share applies while the agency owns the account.
- [For Tech Partners](https://www.vortexiq.ai/solutions/for-tech-partners): embed AI agents into your own platform or SaaS product.
- [Enterprise](https://www.vortexiq.ai/solutions/enterprise): cross-channel findings, multi-storefront and dedicated support.

## Platforms supported

BigCommerce, Shopify, Adobe Commerce (Magento) and WooCommerce.

## Company

Vortex IQ Ltd, founded June 2023, headquartered in Brentford, London, England. Registered in England and Wales, No. 14925424. Founded by a team that ran BigCommerce, Shopify and Adobe Commerce stores for agencies since 2011. See [Company](https://www.vortexiq.ai/company) and [About Us](https://www.vortexiq.ai/about-us) for the full story and team.

## Proof and trust

- 1,400% increase in organic traffic at one merchant store, measured in Google Analytics, after the SEO and GEO rollout. Customer name withheld pending publication approval.
- Across 60+ store audits: 749 issues recorded, about 55% classified as potentially resolvable through an agentic workflow (approval-gated, reversible where supported). Classification is not completion; see https://www.vortexiq.ai/trust/claims-methodology.
- BigCommerce AI-Pilots partner (Elite).
- ISO 27001 certified. SOC 2 in progress. Data processing options for the United Kingdom and USA.
- Winner, Adobe Commerce Rockstar 2023 (Developer Tooling category, chosen from over 65 submissions).
- Winner, RAISE Your Hack 2025 (Vultr Track and the Fetch.ai & Coral Protocol track), outperforming 922 teams among 6,000+ developers.
- Ranked 16th, Business Cloud RetailTech 50 (2026), up from 20th in 2025.
- Selected for the Microsoft UK GenAI Accelerator (2024) and TechCrunch Startup Battlefield (2024).